Rooted in the insight from testing hundreds of documents with thousands of customers in the run up to the 2023 Consumer Duty deadline. The Best Practice Communications training is suitable for firms across the value chain and for all staff within a business that write consumer comms. The training focuses on the Consumer Understanding pillar of Consumer Duty and the issues that many customers face when reading documents from financial services providers. At the end of the training; users will understand what practical steps they can take to write more engaging communications; that can lead to better outcomes.
The Wisdom Council works with forward-thinking firms in the financial services sector. We provide consumer insight across the finance value chain – from advisors and B2B audiences, through to consumers across every income group. We undertake qualitative and quantitative research and translate the findings into valuable insight. Our insight helps firms to deliver financial products and services that consumers want and need. From our learnings, we create training modules and events for the wider industry, to help it to understand its customers better.
